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Thoughts on Beliefs

A sales manager’s beliefs and attitudes create 85% or more of a team’s success. They make up the substance of sales team culture.  And, this culture produces salesperson turnover or retention.  It creates teams or individualism – sacrifice or anarchy.  People lie or they tell the truth.  Character strength is more important than sales or sales are more important than virtue.  What a sales manager believes infects people in negative or positive ways.  These attitudes create an enduring market impact and leave behind a legacy that attracts or repels customers and employees.